(no subject)
Jan. 11th, 2010 08:18 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
Someone elsewhere mentioned this:
* Go to this Pop Tarts webpage.
* Mouse over the Parents option.
* Note that the URL is: http://www.poptarts.com/moms
So, I dashed off a quick note to their contact email, out of sheer curiosity as to how they would justify this. I can't remember what I said -- probably something like above.
Response:
*blink*
Well, okay then. "We're not trying to exclude anybody. Everyone can participate. Here's some gender-specific language, hidden under a gender-neutral button. ...what?"
* Go to this Pop Tarts webpage.
* Mouse over the Parents option.
* Note that the URL is: http://www.poptarts.com/moms
So, I dashed off a quick note to their contact email, out of sheer curiosity as to how they would justify this. I can't remember what I said -- probably something like above.
Response:
Christina,
Thank you for your feedback about the Kellogg'sĀ® Pop-TartsĀ® website.
Please know that the intent of this site is not to exclude all interested parties, but to identify the information for the type of audience that might be most interested. We sell our products to a diverse population and we welcome everyone to participate in our websites. The reason it has a link for "moms" is because this website is a club for "moms" and their children.
*blink*
Well, okay then. "We're not trying to exclude anybody. Everyone can participate. Here's some gender-specific language, hidden under a gender-neutral button. ...what?"